Technical SEO for FFL Dealers: The 9-Point Site Audit

Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.

By Sara Owens •

Congress Must Rein In ATF’s Billion-Record Gun Archive After Qilin Breach

Qilin breached a separate ATF system, but the bureau’s massive archive of lawful gun purchases remains a threat to gun-owner privacy. Congress should force a full accounting, end informal record collection, limit retention, and change the law that feeds the archive—before a future administrat...

By John Crump •

How Many Suppressors Can You Legally Own?

There is no federal cap on the number of suppressors you can own. Under the National Firearms Act, suppressors are regulated items, but nothing in the statute limits how many an individual may possess. You can buy and keep as many as you want, or as many as you can afford, as long as your [&#8230...

By James Chen •

Q4 2026 FFL Market Forecast: What the Data Says Now

August splits the market in two: adjusted firearms checks up 2.2 percent, NFA checks up 201.6 percent. Here is what the data says about FFL inventory, transfer revenue and the next 90 days.

By Mark Edwards •

Flock’s Gunshot Alerts Could Sweep Up Lawful Gun Owners

Flock Safety is one player in a gunshot detection business worth an estimated $1.5 billion, and the company’s own marketing describes a capability that should get every armed driver’s attention. According to Flock, a confirmed gunshot “can surface the vehicles seen entering or l...

By TTAG News Contributor •
« Newer Posts Older Posts »