Q4 for FFL Dealers: A 63-Day Marketing Countdown

ATF says its NFA guidance is weeks away, the 18-to-20 buyer segment is opening, and the revised Form 4473 will not land until after the holidays. Here is the week-by-week plan for the 63 days that decide a dealer's year.

By Gary Stone •

SAF, NRA Ask Supreme Court to Strike Maine’s 72-Hour Gun Waiting Period

Maine makes eligible gun buyers wait 72 hours even after a background check clears. SAF and the NRA want the Supreme Court to review the First Circuit’s ruling that treated firearm acquisition as outside the Second Amendment’s plain text.

By Duncan Johnson Editor in Chief •

Why Many Hunters Skip Scoring Their Trophy Bucks

A hunter who kills the buck of a lifetime and then declines to run a tape over it is not being modest. For many serious hunters, refusing to have a trophy officially scored is a deliberate choice, rooted in everything from privacy to a belief that a number cheapens the whole point of the hunt. [&...

By James Chen •

FFL Transfers: Turning a Fee Into a Customer Pipeline

Transfers look like a $25-$50 paperwork fee. They are the highest-intent buyer your shop sees all week - and the cheapest customer-acquisition channel you own, if the four touchpoints between arrival and pickup are handled right.

By Gary Stone •

Forest Service Moves to End Roadless Rule, Citing Wildfire Risk

The U.S. Forest Service is proposing to eliminate a 25-year-old rule that limits road construction across millions of acres of national forest, saying the change would give land managers more access to reduce wildfire hazards. The U.S. Department of Agriculture announced Aug. 18 that it has filed...

By Keith Lusher •

Where FFL Dealers Win Customers in 2026: Search, Text, Tech

Bing query data for FFL Search shows gun buyers searching in volume and clicking in fractions. Here is how FFL dealers capture that demand: sharper promises in search, compliant text follow-up, and a faster transfer experience.

By Fred Thompson •

Bank Fishing Blueprint #016: The First Cool Front of the Year

Welcome back to Bank Fishing Blueprint, the weekly AllOutdoor series focused on helping anglers find and catch more fish from the bank. Last week, we covered how picking the right angle on your cast can keep your bait working the strike zone the whole retrieve instead of just clipping the edge of...

By Keith Lusher •

Maryland Stretched ‘Sensitive Place’ Across Public Life. Now SAF, FPC and Maryland Shall Issue Have Filed Their Last Brief Before the Court Decides Whether to Step In.

Maryland carry ban challengers filed their Supreme Court reply brief in Novotny v. Moore, arguing sensitive places are only where government provides security. Read the original story: Maryland Stretched ‘Sensitive Place’ Across Public Life. Now SAF, FPC and Maryland Shall Issue Have Filed Th...

By Luke McCoy •

CMMG's 6.5” Zeroed Banshee Ships With The Can Attached

CMMG adds a super-interesting model to their Zeroed Banshee lineup with a factory-suppressed pistol, built around a Glock-pattern lower. The pistol runs CMMG's Fixed Ejector Radial Delayed Blowback operating system, paired with a ZEROED 36 suppressor mounted on a 9x19mm barrel with a 1:10 tw...

By Eric B •
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