Local SEO for FFL Dealers: Win "FFL Near Me" Searches

FFL dealers live and die by local customers. Here's the six-step playbook to rank for 'FFL dealers near me' searches: Google Business Profile, per-market landing pages, NAP consistency, reviews, technical basics, and measurement.

By Sara Owens

Chicago Targets Gun Vendors While Its Homicide Rate Rises

Chicago is preparing new purchasing requirements for firearm and ammunition vendors, but the order does not address the repeat offenders and concentrated violence driving the city’s bloodshed.

By Bill Cawthon

Waiting Periods, VA Ban on Hold: This Week in FFL News

Colorado and Maine waiting-period cases advance, Virginia's assault-weapons challenge is paused while SCOTUS weighs a similar case, and ATF's direct-to-home shipping rule closes its comment window. This week's digest for FFL dealers.

By Fred Thompson

Retail FFLs Are Dwindling: 5 Growth Strategies That Still Work

Retail FFL numbers are falling while direct-to-home shipping and online marketplaces rise. These five growth strategies — local search, NFA authority, used-gun digitization, transfer revenue, and rule-change positioning — still work for dealers who execute.

By Gary Stone

Suppressor Deregulation: What FFL Dealers Must Know Now

A Texas federal judge struck down NFA registration for suppressors and short-barreled rifles in 15 states, and DOJ declined to appeal. Here's what FFL dealers need to know about the sales boom, pending guidance, and compliance risk.

By Claire Eason
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