Technical SEO for FFL Dealers: The 9-Point Site Audit
Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.
Posts about "signal"
How Winchester Spent a Century Chasing the Perfect Autoloading Shotgun
Winchester’s quest for the perfect autoloader has a long and intriguing history The post How Winchester Spent a Century Chasing the Perfect Autoloading Shotgun appeared first on Outdoor Life.
TFB Weekly Web Deals 206: Deals for September 28th, 2026
Sale Price: $49.49
Colombian President's Open Carry Is Signal to Narcoterrorists and Citizens Alike
ATF Director Says Suppressor and SBR Transfer Guidance Could Land Within Weeks, and Dealers Moving Cans on a 4473 Will Not Be Cited
ATF Director Cekada says suppressor and SBR transfer guidance under the NFA injunction is close and could be released within weeks. Read the original story: ATF Director Says Suppressor and SBR Transfer Guidance Could Land Within Weeks, and Dealers Moving Cans on a 4473 Will Not Be Cited
Q4 for FFL Dealers: A 63-Day Marketing Countdown
ATF says its NFA guidance is weeks away, the 18-to-20 buyer segment is opening, and the revised Form 4473 will not land until after the holidays. Here is the week-by-week plan for the 63 days that decide a dealer's year.
Front Line Friday #33: School Safety and the Preparation Gap
Welcome back to Front Line Friday. This week is an editorial, and the topic is the gap between the school safety plan sitting in a binder and the response capability that actually shows up when the call comes in. Front Line Friday is brought to you by Dead Air Silencers , whose support keeps this...
Plain Truths in Amicus Brief, Court Rulings Underscore 2A as First-Class Right
From privately made firearms in Delaware to waiting periods and interstate handgun sales, recent cases test whether courts will treat the Second Amendment as a first-class right.
Why Many Hunters Skip Scoring Their Trophy Bucks
A hunter who kills the buck of a lifetime and then declines to run a tape over it is not being modest. For many serious hunters, refusing to have a trophy officially scored is a deliberate choice, rooted in everything from privacy to a belief that a number cheapens the whole point of the hunt. [&...
Fifth Circuit Handgun Ruling: What FFL Dealers Do Now
A divided Fifth Circuit panel held that the federal ban on direct interstate handgun sales violates the Second Amendment. For dealers, the effect is on the calendar, not the counter yet.