Technical SEO for FFL Dealers: The 9-Point Site Audit

Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.

By Sara Owens •

73-Year-Old San Francisco Vietnam Veteran Shoots Masked Intruder in the Buttocks After He Drilled Through His Door and Knocked Him to His Hands and Knees at 5 A.M.

A 73-year-old Vietnam veteran shot a masked intruder in the buttocks after the man drilled through his door and knocked him down in his San Francisco home at 5 a.m. Read the original story: 73-Year-Old San Francisco Vietnam Veteran Shoots Masked Intruder in the Buttocks After He Drilled Through H...

By Luke McCoy •

Congress Must Rein In ATF’s Billion-Record Gun Archive After Qilin Breach

Qilin breached a separate ATF system, but the bureau’s massive archive of lawful gun purchases remains a threat to gun-owner privacy. Congress should force a full accounting, end informal record collection, limit retention, and change the law that feeds the archive—before a future administrat...

By John Crump •

Should You Use Tactical-Style Optics for Hunting?

Editor’s Note: The author was provided the product for this article by Vortex Optics and Silencer Central, and creates content for both companies. The rifle was provided by Springfield Armory. As a professional photographer in the hunting and shooting industry, I spend over 100 days a year in t...

By Morgan Gregory •

The Holy Trinity of Second Amendment Law: Heller, McDonald, and Bruen

Heller identified an individual right to keep and bear arms. McDonald made that right enforceable against the states. Bruen confirmed public carry and forced courts to follow text, history, and tradition. Together, they form the holy trinity of modern Second Amendment law.

By Duncan Johnson Editor in Chief •

Maine Drops Permit Reciprocity For Four States

Maine no longer honors carry permits from Arkansas, Indiana, South Dakota, or Tennessee. Here's who's affected, and why most adult carriers can still carry.

By Jacob Paulsen •
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