Where FFL Dealers Win Customers in 2026: Search, Text, Tech

Bing query data for FFL Search shows gun buyers searching in volume and clicking in fractions. Here is how FFL dealers capture that demand: sharper promises in search, compliant text follow-up, and a faster transfer experience.

By Fred Thompson •

Rost Martin's RM1X Series Brings Threaded Barrel & Comp Options

Rost Martin is expanding its RM1 lineup with the RM1X series, a trio of pistols built around a compact slide paired with a full-size grip. According to the press release, this configuration comes directly from customer feedback, aimed at giving shooters both capacity and concealability in one pac...

By Eric B •

Retail FFLs Are Dwindling: 5 Growth Strategies That Still Work

Retail FFL numbers are falling while direct-to-home shipping and online marketplaces rise. These five growth strategies — local search, NFA authority, used-gun digitization, transfer revenue, and rule-change positioning — still work for dealers who execute.

By Gary Stone •

The Definitive Archery Hunting Guide for Fall 2026

Can you smell it? That crisp scent of fall is in the air, the temps are beginning to drop, and that can mean only one thing to us archers: archery season is upon us! When it comes to archery hunting, whether you are a newbie or a veteran to the hunt, there is a lot […] The post The Definiti...

By Adam Scepaniak •

AllOutdoor Review: Sea-Doo 2026 FishPro Trophy 170 – Keep or Cut Bait?

When it comes to freshwater fishing most people think of one of two extremes: either you’re standing on a riverbank, or you think you need a giant boat. What if we told you that there is a sweet spot or middle ground? You can fit and sneak into more places while fishing on the water if [&#...

By Adam Scepaniak •

AllOutdoor Review: Roka Eyewear’s Lightweight Braker 2.0 Sunglasses

Roka built its name in triathlon and endurance sports, which is not exactly where you’d expect a firearms and outdoor writer to go looking for eyewear. But the company has quietly been building out a real tactical and protective catalog alongside its running and cycling lineup, and I’...

By Luke Cuenco •

How FFLs Win Sales From Online Gun Marketplaces

Local gun shops are seeing record sales through online marketplaces. A practical playbook for independent FFLs: list where buyers shop, sync inventory in real time, and turn every transfer into a repeat customer.

By Gary Stone •
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