Vertx is known across the outdoors and firearms industries for their intelligently-designed packs, which vary from backpacks, fanny packs, and even cross-body chest packs. All of which could be deployed for concealed carry or long hikes out in the field. What people sometimes overlook is their ot...
Transfers look like a $25-$50 paperwork fee. They are the highest-intent buyer your shop sees all week - and the cheapest customer-acquisition channel you own, if the four touchpoints between arrival and pickup are handled right.
SIG SAUER's new Celerant-powered dealer locator sends online shoppers straight to local dealers with live in-stock inventory. It is free, high-intent traffic - but only for dealers whose stock actually shows up.
The breakaway Confederate forces had a big problem at the start of the American Civil War—they needed guns. Many of the South’s top soldiers came out of the federal military and would spend the next years fighting their former comrades, now in the Union forces. The Confederates also s...
Helmet-mounted thermal monoculars have become a common tool for hunters and tactical users who need to keep their hands free while moving between vehicle, field, and target area. A compact unit that can shift from scanning a treeline to tracking movement at close range, without swapping devices, ...
Virginia's FAIR Unit can now investigate and sue firearm dealers under the state's reasonable-controls standard. Plus: why SIG SAUER's new dealer locator makes accurate in-stock data a marketing asset.
Meindl USA has introduced new boots with updates to the Comfort Fit Hiker and Comfort Fit Hunter series: the brand’s highest-selling boots! The new Comfort Fit PRO offering incorporates waxed full-grain nubuck leather uppers, and full rubber rands in place of unwaxed leather and partial rands. ...
YouTube’s Branded Content Policy prohibits sponsored content featuring weapons or ammunition—and applies the rule to the entire video. That could threaten the T&E system supporting independent firearms reviews.
Founded in Sweden, Dometic is a global company specializing in products designed to make outdoor living and mobile travel more comfortable and convenient. The company produces a broad range of gear for camping, overlanding, RVing, boating, and other forms of outdoor recreation, including portable...
August 2026 adjusted NICS checks rose 2.2% to 1,115,410 - the sixth straight month of growth - while NFA checks tripled after a court deregulated suppressors. Here is what the data means for FFL dealers heading into Q4.