Regulatory Whiplash Hits FFLs as States Push Back on Reform

Federal ATF reforms, aggressive state pushback, and a pivotal Supreme Court docket are creating regulatory whiplash for FFL dealers. Here is what the divergence means for your shop and how to plan around it.

By Claire Eason

FFL Keyword Strategy: Win 'FFL Transfer Near Me' Searches

FFL dealers are losing transfer customers to competitors who rank for local searches. This practical keyword and technical SEO guide shows how to win "FFL transfer near me" traffic — and how to capitalize on regulatory news spikes.

By Sara Owens

FFL Local SEO: 7 Steps to Rank in Gun Searches

Local search is where FFL dealers win or lose customers. A practical 7-step guide to keyword strategy, Google Business Profile optimization, technical SEO, and content that captures regulatory-driven search demand.

By Sara Owens

Turret to Trenches: The M240 Machine Gun

Some 650 to 950 rounds per minute. That is the exact mathematical formula required to turn an enemy formation’s fighting spirit into a desperate desire to simply survive. The United States military has spent decades crafting and perfecting this formula and has ensured its fighting men and women...

By Mason Berryman

Yamaha Is Ending In-House Side-by-Side Production at Its Georgia Plant

Yamaha will stop in-house Side-by-Side production at its Newnan, Georgia plant after the 2026 model year and refocus on ATVs, Golf Cars, and Personal Watercraft. The company says it is not exiting the SxS category. The post Yamaha Is Ending In-House Side-by-Side Production at Its Georgia Plant ap...

By AllOutdoor Staff

House Dems Send Letter To ATF Director Demanding An End To Agency Reforms

House Democrats are pressing ATF Director Robert Cekada to reverse a series of firearms reforms undoing Biden-era rules, including changes affecting private sales and direct-to-door firearm delivery. The post House Dems Send Letter To ATF Director Demanding An End To Agency Reforms appeared first...

By Mark Chesnut

FAST Matches Debuts Auto-Rifle Division for FRT and NFA Full-Autos

If you’re lucky enough to own a belt-fed that’s a full-auto, or even an FRT, you can finally take it to a match. Firearms Action Shooting Trials (FAST) is adding an Auto-Rifle division to its match roster, opening a completely new division for guns that most 2-gun series won&#039...

By Luke C.

From Armor to Answer: How the 5.7x28mm Was Built to Beat 9mm’s Limits

FN’s 5.7x28mm was designed for a late-Cold-War problem: compact weapons that could outperform 9mm where armor, range, and controllability mattered. It never replaced 9mm, but NATO standardization proved the cartridge was more than a failed experiment.

By Ryan Hodges

TFB Weekly Web Deals 198: Deals for August 3rd, 2026

Welcome to TFB Weekly Web Deals  198, brought to you by Strike Industries , manufacturer of innovative, high-performance firearm accessories. We’re back with more deals on guns, gear, ammunition, and accessories from some of our most frequented online retailers like Strike Industries, ...

By Luke C.
« Newer Posts Older Posts »