With ATF regulatory reforms creating new opportunities and market momentum surging into 2026, FFL dealers have a rare window to grow. This guide covers online marketplace strategy, POS upgrades, compliance marketing, SMS campaigns, and revenue diversification — a five-point playbook for the rest of the year.
Learn how to optimize your Google Business Profile for your gun shop or FFL dealership. This step-by-step guide covers categories, citations, reviews, posts, and local SEO tactics tailored for firearms retailers.
Learn how to dominate local search in 2026 with this complete local SEO guide for FFL gun shop owners — covering Google Business Profile, citations, reviews, on-page SEO, and more.
With that in mind I would like discuss how you can determine if your attorney is the best one to represent you.
Ed. Note — In today’s article, the author examines the use of handguns for bear defense. As with any defensive article, examine all of the relevant data and laws before deciding on the best handgun for bear country — if any at all. Cynthia saw the bear as it rose, 10 feet away. She yelled R...
One thing that all of us eventually learn as gun owners is the value and the necessity of having a dedicated and made for the purpose range bag. Sometimes people…
Steven Spielberg’s 1998 film Saving Private Ryan is pure Hollywood fiction, but it was inspired by the true – and all too tragic – story of the five Sullivan brothers. The siblings enlisted/re-enlisted in the U.S. Navy following the Japanese attack on Pearl Harbor in December 1941 and i...
The Third Circuit's Cheeseman ruling has triggered three major developments in one week — NJ police tell dealers the ban ends July 31, PSA resumes shipping to Virginia, and DOJ moves to block the Virgin Islands ban. Here's what FFL dealers need to know.
Eric B. already ran a solid first look at the Shooters Global SG Timer 2 last year , so this isn't going to be just a rehash of his review, although I largely agree with most of his initial assessment of the timer. After spending real time with it over the last couple of months, especially t...
Springfield Armory sent yours truly their SA-35 Polished Blued for review, and it is the version a lot of people have been waiting for since the original launched. I covered that first SA-35 as a T&E gun, came away impressed, and have been curious what Springfield would do next with the platf...