Local SEO for FFL Dealers: Win the 'Gun Store Near Me' Search

Most gun buyers start with a local search. Here's the local SEO playbook — Google Business Profile, reviews, local keywords, and technical fixes — that gets your FFL shop into the map pack and in front of nearby buyers.

By Sara Owens

Courts, ATF Reforms, and E-Commerce: The FFL Week in Review

A federal judge weakens a key gun-control law, the Supreme Court takes up Washington's AR-15 ban, and ATF reforms continue to reshape the regulatory landscape. Fred Thompson's weekly digest of the stories FFL dealers need to watch.

By Fred Thompson

TFB Weekly Web Deals 199: Deals for August 10th, 2026

Welcome to TFB Weekly Web Deals  199, brought to you by Strike Industries , manufacturer of innovative, high-performance firearm accessories. We’re back with more deals on guns, gear, ammunition, and accessories from some of our most frequented online retailers like Strike Industries, ...

By Luke C.

Colorado's New Semiautomatic Firearm Purchase Rules Are Now in Effect

CPW says the August 1 provisions apply to purchases and transfers occurring on or after that date. The agency's implementation material distinguishes the new process from a registry of firearms already owned: the system records cards, training, and purchase eligibility, not a list of an indi...

By Josh C

Historic NFA Rulings: What FFLs Need to Know

Two federal judges in Texas struck down core NFA registration requirements on the same day, the Supreme Court added an AR-15 case to next term, and states are digging in. Fred Thompson breaks down the week for FFL dealers.

By Fred Thompson

LA Sheriff Settles Carry Rights Lawsuit After Years of Permit Delays

CRPA, SAF, GOA, GOF, Gun Owners of California, and individual plaintiffs have reached a settlement resolving the remaining claims in a major California carry-rights lawsuit. The agreement follows LASD’s representation that it now meets the state’s 120-day CCW processing deadline.

By AmmoLand Editor Duncan Johnson

How FFLs Win Sales From Online Gun Marketplaces

Local gun shops are seeing record sales through online marketplaces. A practical playbook for independent FFLs: list where buyers shop, sync inventory in real time, and turn every transfer into a repeat customer.

By Gary Stone
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