Technical SEO for FFL Dealers: The 9-Point Site Audit

Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.

By Sara Owens •

Congress Must Rein In ATF’s Billion-Record Gun Archive After Qilin Breach

Qilin breached a separate ATF system, but the bureau’s massive archive of lawful gun purchases remains a threat to gun-owner privacy. Congress should force a full accounting, end informal record collection, limit retention, and change the law that feeds the archive—before a future administrat...

By John Crump •

Should You Use Tactical-Style Optics for Hunting?

Editor’s Note: The author was provided the product for this article by Vortex Optics and Silencer Central, and creates content for both companies. The rifle was provided by Springfield Armory. As a professional photographer in the hunting and shooting industry, I spend over 100 days a year in t...

By Morgan Gregory •

How Many Suppressors Can You Legally Own?

There is no federal cap on the number of suppressors you can own. Under the National Firearms Act, suppressors are regulated items, but nothing in the statute limits how many an individual may possess. You can buy and keep as many as you want, or as many as you can afford, as long as your [&#8230...

By James Chen •

Rock’a Lock’a BANG! BANG! — Day 3/4  Report

Day Three of Rock’a Lock’a BANG! BANG! brought participants back to the former Nevada State Maximum Security Prison for another full day of hands-on training. With the event now firmly established inside the prison environment, the training continued to expand beyond traditional lock manipula...

By Eric G •
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