Technical SEO for FFL Dealers: The 9-Point Site Audit
Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.
Posts about "credit"
The Rimfire Report: Shooting the Peters .22LR That Started It All
The first rifle I ever really shot was a plain old Ruger 10/22, and the ammo feeding it came out of a brown box that looked like it belonged in my grandfather's tackle shed. Peters . Forty grains of lead, high velocity, round nose, and in my memory it never once let me or my 10/22 down at th...
Congress Must Rein In ATF’s Billion-Record Gun Archive After Qilin Breach
Qilin breached a separate ATF system, but the bureau’s massive archive of lawful gun purchases remains a threat to gun-owner privacy. Congress should force a full accounting, end informal record collection, limit retention, and change the law that feeds the archive—before a future administrat...
AllOutdoor Review: Uberti 1875 Single-Action Army Outlaw “Frank”
Every so often a gun shows up that I have wanted to handle for years, and this was one of them. Uberti sent out the “Frank” from their Outlaws and Lawmen line at my request, a nickel-plated reproduction of the Remington Model 1875 with a 7.5 inch barrel and a lanyard ring on the butt....
Why Many Hunters Skip Scoring Their Trophy Bucks
A hunter who kills the buck of a lifetime and then declines to run a tape over it is not being modest. For many serious hunters, refusing to have a trophy officially scored is a deliberate choice, rooted in everything from privacy to a belief that a number cheapens the whole point of the hunt. [&...
The Armory Life Presents: The 2026 Cantius Award
I have worked with Dr. Will Dabbs for much of my career as an editor and consider him to be both an exceptional contributor and a good friend. No matter the deadline or the assignment, I always know that I can count on him to deliver a well-rounded, thoroughly researched and — most importantly ...
POTD: Dakota Model 10 in 330 Dakota – Magnum That Skipped the Belt
Welcome to today’s Photo of the Day! Here we have a Dakota Model 10 falling block, and the real story is what is stamped on the barrel. Don Allen founded Dakota Arms in Sturgis, South Dakota in 1986 building high end custom rifles, and in 1992 he rolled out a family of house cartridges. He...
AmmoVault Lets Shooters Buy Ammo Now and Ship It Later
Ammunition Depot's AmmoVault lets customers buy ammunition a little at a time, leave it in the company's warehouse, and request delivery later. Purchases can be made individually or on a recurring schedule, with plans starting at $5.
America’s Classic Deer Rifles, According to Jim Carmichel
Open the action on these rifles and you can almost smell the campfire smoke from a time and place long ago and far away The post America’s Classic Deer Rifles, According to Jim Carmichel appeared first on Outdoor Life.
FBI Violates Brady Act With NICS Surveillance of Lawful Gun Buyers
FBI Director Kash Patel confirmed that NICS Monitoring tracked firearm transactions involving Americans who remained legally eligible to buy guns. The program violates the Brady Act’s written restrictions and turns a lawful Second Amendment exercise into a federal investigative alert.