FFL Direct: ATF Built a Real-Time Tap on Gun-Buyer Records

ATF calls FFL Direct a convenience for gun dealers. The program automates serial-number trace responses that can send purchaser information to Washington while the bound book stays with the dealer. Congress must confront the backdoor registry infrastructure before an anti-gun administration explo...

By John Crump •

Technical SEO for FFL Dealers: The 9-Point Site Audit

Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.

By Sara Owens •

How Many Suppressors Can You Legally Own?

There is no federal cap on the number of suppressors you can own. Under the National Firearms Act, suppressors are regulated items, but nothing in the statute limits how many an individual may possess. You can buy and keep as many as you want, or as many as you can afford, as long as your [&#8230...

By James Chen •

Q4 2026 FFL Market Forecast: What the Data Says Now

August splits the market in two: adjusted firearms checks up 2.2 percent, NFA checks up 201.6 percent. Here is what the data says about FFL inventory, transfer revenue and the next 90 days.

By Mark Edwards •

Q4 for FFL Dealers: A 63-Day Marketing Countdown

ATF says its NFA guidance is weeks away, the 18-to-20 buyer segment is opening, and the revised Form 4473 will not land until after the holidays. Here is the week-by-week plan for the 63 days that decide a dealer's year.

By Gary Stone •

Front Line Friday #33: School Safety and the Preparation Gap

Welcome back to Front Line Friday. This week is an editorial, and the topic is the gap between the school safety plan sitting in a binder and the response capability that actually shows up when the call comes in. Front Line Friday is brought to you by Dead Air Silencers , whose support keeps this...

By Tom R •

ATF Says Suppressor Transfers Without Form 4s Are Okay, More Guidance to Come

After nearly two months of uncertainty among gun shops and suppressor customers, the ATF offered insight into how it was treating suppressor transfers The post ATF Says Suppressor Transfers Without Form 4s Are Okay, More Guidance to Come appeared first on Outdoor Life.

By Natalie Krebs •
« Newer Posts Older Posts »