FFL Local SEO: 7 Steps to Rank in Gun Searches

Local search is where FFL dealers win or lose customers. A practical 7-step guide to keyword strategy, Google Business Profile optimization, technical SEO, and content that captures regulatory-driven search demand.

By Sara Owens

DOJ Calls Enforcement of Montgomery County Carry Ban Police Misconduct

The Justice Department has sued Montgomery County over its sprawling 100-yard firearm exclusion zones, arguing that the county makes lawful public carry nearly impossible and directly violates the Supreme Court’s decision in Wolford v. Lopez.

By AmmoLand Editor Duncan Johnson

The One Horse Adds Two Factory-Tuned FRS Pistols to Express Line

“The One Horse,” or simply One Horse , who we had on the podcast earlier last month , is bringing its Express Series down to pistol length with two new 10.5-inch 5.56 models, the Express Pistol MLOK and Express Pistol Quad Rail. Both carry over the same factory-installed Atrius Forced...

By Luke C.

FAST Matches Debuts Auto-Rifle Division for FRT and NFA Full-Autos

If you’re lucky enough to own a belt-fed that’s a full-auto, or even an FRT, you can finally take it to a match. Firearms Action Shooting Trials (FAST) is adding an Auto-Rifle division to its match roster, opening a completely new division for guns that most 2-gun series won&#039...

By Luke C.

From Armor to Answer: How the 5.7x28mm Was Built to Beat 9mm’s Limits

FN’s 5.7x28mm was designed for a late-Cold-War problem: compact weapons that could outperform 9mm where armor, range, and controllability mattered. It never replaced 9mm, but NATO standardization proved the cartridge was more than a failed experiment.

By Ryan Hodges

The Art of One-Handed Shooting

One-handed shooting seems to be a lost art. It is common to train with handguns using two hands. Two-handed shooting offers stability, increased precision and comfort. Shooters achieve their greatest accuracy with shooting while using both of their hands. However, there are several scenarios...

By Dan Abraham

POTD: Beretta Gold Cup 2026 - Elite IPSC Competition in Malmö

The Beretta Gold Cup 2026 in Malmö, Sweden brought together elite IPSC competitors from all over the World, for a match that raised the bar on stage design and volunteer execution. What stood out immediately were the creative course-of-fire elements: moving targets triggered by sensors, inno...

By Eric B
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