Savage Gear 3D Pulse Tail Bluegill Line Thru Pro – Next Level Bluegill

Savage Gear is bringing one of the most common forage species in North America to life with the new Savage Gear 3D Pulse Tail Bluegill Line Thru Pro swimbait. Based on a 3D scan of the real thing, the 3D Pulse Tail Bluegill Line Thru Pro swimbait combines a realistic bluegill profile with photo-...

By Eugene L. •

Echelon's Central Operating Group Now Available Separately

The legal firearm inside an Echelon weighs 3 oz (85 g) and measures 4.3 x 1.9 in (10.9 x 4.8 cm). Springfield Armory is now selling that piece on its own, which means you can buy the serialized heart of the pistol and build everything around it yourself.

By Eric B •

Best Lever Action Rifles of 2026

The lever action is one of America's most cherished designs, and it's not going anywhere The post Best Lever Action Rifles of 2026 appeared first on Outdoor Life.

By Tyler Freel •

Google Business Profile for FFL Dealers: The Near-Me Playbook

Paid distribution is closed to gun shops, which makes the map pack the whole funnel. A practical Google Business Profile setup for FFL dealers: the fields that decide the click, what gets a profile suspended, and the facts buyers verify before they call.

By Sara Owens •

TFB Review: Griffin Armament MK2 9mm

I can’t say this without aging myself, but the MP5 started it all for me when I first saw Charlie Sheen’s portrayal of the insubordinate Lt. Dale Hawkins in the 1990 movie  Navy SEALs . Nothing in the world seemed cooler at the time than waking up hungover on a beach, jumping out...

By Darwin N. •

Ambitious Exhibition Tells the Story of the Vickers Gun

The Vickers Machine Gun is one of the weapons we instantly associate with the World War One but did you know it was in service with the British Army for 56 years? Well, this was the recent focus of the Vickers MG Collection & Research Association’s first major exhibition.

By Matthew Moss •

Berkley LipStick Shadd – Bridging Topwater to Subsurface

Berkley Fishing is here with a new hard bait for inshore fishing: the new LipStick Shadd, a unique hybrid design for shallow-water inshore fishing. It features a floating body paired with a precision-tuned diving lip to have the LipStick Shadd run just below the surface of the water. Helping to k...

By Eugene L. •
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