Where FFL Dealers Win Customers in 2026: Search, Text, Tech

Bing query data for FFL Search shows gun buyers searching in volume and clicking in fractions. Here is how FFL dealers capture that demand: sharper promises in search, compliant text follow-up, and a faster transfer experience.

By Fred Thompson •

Front Line Friday #33: EMS Gear on Patrol - What to Carry and Why

Welcome back to Front Line Friday. This week is a gear week, and the topic is the medical gear an individual patrol officer can carry to extend capability in the minutes before EMS arrives. Front Line Friday is brought to you by Dead Air Silencers , whose support keeps this column going every week.

By Tom R •

Idaho Moose May Top B&C Shiras World Record

Shelly Sayer’s bull moose from Idaho’s South Hills carries a preliminary net score of 208 1/2 inches, enough to unseat a Boone and Crockett Shiras world record that has stood since 1952. If the numbers hold after the required drying period, the Idaho native will own the top spot in th...

By James Chen •

Fascinating Failure: The .45 Winchester Magnum

Though it’s been about a century and a quarter since John Browning first graced us with the .45 ACP, it’s not tremendously difficult to see why it’s still with us. While some gravitate to the cartridge due to nostalgia or a connection with America’s military past, just as many people reco...

By Clayton Walker •

Beretta Celebrates 500 Years with the 92FS Diamond One-Off

Beretta keeps celebrating the year of their 500th anniversary by releasing masterpieces. As we’ve seen with the Titan MSR and the SO10 EELL History, again we’re looking at an unobtainable one-off.

By Giorgio O •
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