Zero-Tax NFA: Turn the Suppressor Wait Into a Walk-In Sale

ATF stopped enforcing NFA approval and registration for suppressors, SBRs, SBSs and AOWs on October 9, 2026. A five-part growth plan for dealers who want the released demand to walk into their store instead of someone else's.

By Gary Stone •

Smith & Wesson Buys Savage Arms in $160 Million Deal

Two of the oldest names in American gunmaking now answer to the same company. Smith & Wesson Brands closed on its acquisition of Savage Arms on October 21, buying the Westfield, Massachusetts rifle and shotgun maker from an affiliate of Houston investment firm JDH Capital in a stock-and-cash ...

By Sam.S •

Inside NRA 2.0: A Conversation with Finance Chairman Jonathan Goldstein

In an exclusive AmmoLand interview, NRA Finance Committee Chairman Jonathan Goldstein discusses the NRA 2.0 reform movement, years of questionable legal spending, the organization's financial recovery, its dispute with the former NRA Foundation, and why he believes it is time for gun owners to co...

By Dean Weingarten •

Google Business Profile for FFL Dealers: The Near-Me Playbook

Paid distribution is closed to gun shops, which makes the map pack the whole funnel. A practical Google Business Profile setup for FFL dealers: the fields that decide the click, what gets a profile suspended, and the facts buyers verify before they call.

By Sara Owens •

POTD: FN EVOLYS - Simplify, Then Add Lightness

Colin Chapman built Lotus around one stubborn rule: simplify, then add lightness. Somewhere in Herstal, Belgium, the engineers behind the FN EVOLYS clearly got the memo - just some 70 years later. Belt-fed firepower has always come with a bill, paid in kilograms and sore shoulders. The EVOLYS was...

By Eric B •

Save Now On S&W's M&P FPC 22: Holiday Rebate!

In case ya aren’t familiar with the M&P FPC 22, Smith & Wesson brought it to market in the summer of 2025. It offers plenty of tactical features—it’s suppressor-ready, it has a forend covered with a generous slathering of MLOK slots as well as a Picatinny rail on top, it...

By Zac K •
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