The ATF's proposed direct-to-home delivery rule could reroute online gun sales around the local transfer counter. Claire Eason breaks down the timeline, the state-level and court obstacles, and the revenue moves dealers should make before the rule lands.
Most gun buyers start with a local search. Here's the local SEO playbook — Google Business Profile, reviews, local keywords, and technical fixes — that gets your FFL shop into the map pack and in front of nearby buyers.
The Hughes Amendment, added to the 1986 Firearms Owners’ Protection Act, banned new civilian machine guns after a controversial House voice vote. Here’s how it happened.
FFL dealers are losing transfer customers to competitors who rank for local searches. This practical keyword and technical SEO guide shows how to win "FFL transfer near me" traffic — and how to capitalize on regulatory news spikes.
Local search is where FFL dealers win or lose customers. A practical 7-step guide to keyword strategy, Google Business Profile optimization, technical SEO, and content that captures regulatory-driven search demand.
Welcome to TFB Weekly Web Deals 198, brought to you by Strike Industries , manufacturer of innovative, high-performance firearm accessories. We’re back with more deals on guns, gear, ammunition, and accessories from some of our most frequented online retailers like Strike Industries, ...
I have covered the history of the Colt 1862 Police and its place in the Colt percussion revolver lineage in a four-part Curious Relics series right here on AllOutdoor. All four parts will be live by the time you’re reading this, so if you want the full backstory on what this Uberti 1862 Pol...
Sitka unveiled several irons that they have had in the fire lately from new products to an entire campaign dedicated towards us – the outdoorspeople and hunters. For clothing items as we head into fall hunting seasons, they debuted two new pants in the Sitka Pursuit and Brush Pant, that the...
Learn how to dominate local search in 2026 with this complete local SEO guide for FFL gun shop owners — covering Google Business Profile, citations, reviews, on-page SEO, and more.