ZEISS Conquest Apia Spotting Scopes Get Straight Models, More Zoom

With the ZEISS Conquest Apia 65A, hunters and shooters have had a way to put their hands on ZEISS’ top tier of quality and performance in a compact form at a price that is not premium. The latest in the Conquest Apia range build on that with new models offering greater magnification and eyepiec...

By Patrik Orcutt •

M40 Sniper Rifle – A Vietnam War Icon

The M40 rifle might be the most recognizable of all American sniper rifles. Its birth coincided with a need for a precision instrument in the steamy jungles of Vietnam, and its legacy was built by those who relied on its performance. Its accuracy, reliability, and endurance have given rise to a g...

By Cory Ross •

S&W Buys Savage: A Growth Playbook for Independent FFLs

Smith & Wesson's $160 million purchase of Savage Arms puts two major long-gun lines under one roof. A practical growth playbook for independent FFL dealers: audit your supplier concentration, lock terms while two reps still compete, and make sure local buyers can actually find you.

By Gary Stone •

POTD: Union Fire Arms Model 24 – Toledo’s Two-Trigger Pump

Welcome to today’s Photo of the Day! Here we have a slide action shotgun from a company most people have never heard of. This is a factory engraved Union Fire Arms Model 24 in 12 gauge, built in Toledo, Ohio, in the early 1900s. The backstory starts with Sears. Sears wanted its own cheap pu...

By Sam.S •

Colt Canada C25 Sharpshooter: A Compact 5.56 Built for Accuracy

Every army has a few soldiers whose job is to hit what the rest of the squad cannot. Colt Canada has built a rifle around that job. The new C25 Sharpshooter is a semi-automatic modular 5.56mm NATO rifle, billed as "compact with maximum accuracy," and it is the first look at what the C25...

By Eric B •

Why You Keep Missing Doves and Ducks

Early-season wingshooting humbles experienced hunters as much as newcomers. Birds slip through untouched, the shells pile up, and frustration builds. The culprit is rarely bad luck. Most misses trace back to a handful of repeatable mistakes, and each one has a fix you can work on before you ever ...

By James Chen •
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